An international honor for Dr. Al-Najem and Al-Issa win an international award after their project “Social Watcher”

The International Telecommunication Union of the United Nations in Geneva today, Wednesday, dr. Salah Al-Najem and Ahmed Al-Issa at the opportunity to choose their project, Social Watcher, among five projects that won the World Summit on Media Technology Employment worldwide in the field of media technology employment.

Dr Salah Al-Najem

The Secretary-General of the International Telecommunication Union Houlin Zhao d. Al-Najem and Al-Issa Certificate of Technical Excellence during their participation in the work of the World Summit on the Information Community Forum, which began yesterday at the United Nations Headquarters in the Swiss city of Geneva, amid a high-level presence of workers and those interested in the field of communications and information technology from various countries of the world, including ministers, heads of government agencies and CEOs of companies International specialist in information technology.

Media consultant Ahmed Al-Issa

The Social Watcher project was selected by an international jury attached to the World Summit on the Information Society Award for the year 2022, as it was ranked among the top five projects selected in the media category, after these projects the largest number votes of a total of more than 1.3 million participants during the month of last March And spread over 966 projects submitted to all categories of the unjust from different countries of the world and include ministries, government agencies, private companies, public charitable institutions and international universities.

Social Observer

Social Watcher Logo

The “Social Watcher” project specializes in monitoring, measuring and analyzing public opinion on social media and publishing it for the purpose of community awareness. Accuracy using advanced tools and software, in addition to using artificial intelligence, data analysis and language processors to achieve the results you provide to the community.

Social Watcher ( was founded in 2019 by two researchers, Professor of Computer Linguistics and Computer Natural Language Processing at the University of Kuwait, dr. Salah Al-Najem and Media Advisor Ahmed Al-Issa, as a platform and website aimed at raising community awareness and public service through the use of information technology in the analysis of public opinion trends through artificial intelligence, big data analysis, computer processing of natural language, and other modern techniques in order to present their results to the public and interested parties in a simplified manner. Since then, it has published a large number of reports on its website and social media pages (@socialwatcherkw), the results of which have been reported by various Kuwaiti and Arab newspapers, television channels and news websites.


It is noteworthy that “Social Watcher” previously won a worldwide rating from the United Nations Economic and Social Commission for West Asia “ESCWA” last year as a “pioneering Arab model in the use of technology in community awareness. , “according to the report of the Arab Forum for Sustainable Development held during March 2021 in the capital of Saudi Arabia, Riyadh.

The International Telecommunication Union also ranked “Social Watcher” 11th out of 150 international projects that interacted with an initiative it launched in 2020 to confront the Corona pandemic, calling it “one of the experiences of success in the use of technology and the challenges posed by the pandemic worldwide through high-efficiency and continuous efforts at both levels, locally and internationally.

In turn, the founding partner, Dr. Salah Al-Najem, said: “Thanks to God today we were able to obtain a Certificate of Excellence in the World Summit on the Information Community Award by choosing our Social Watcher project among the five best projects in the world in the application of information technology in the media field, which is a unique international recognition of excellence.It makes us proud as founders, because we received this honor with our own efforts and personal funding, while our competitors for the award were countries and government organizations receiving support and funding and had a large number of employees and researchers, but this did not stop our insistence on participation because of our belief in the success of the project and its important role in community awareness. ”

Al-Najem added that “Social Watcher” provides effective tools for decision makers, media professionals, political analysts and the public, helping them to understand the trends of public opinion on social networking sites towards political and economic issues. Including hashtags, words and phrases with a historical archive covering the period from 2014 to now.

Participants in the World Summit on the Information Community

As for co-founder and media adviser Ahmed Al-Essa, he said that “Social Watcher” has been around for three years and has been appreciated and honored worldwide and on more than one occasion. in the field of community awareness, “followed. by the appreciation of the International Telecommunication Union as” one of the most successful global experiences in the use of technology in the field of community service. “

Al-Issa concluded that “Social Watcher”, with the recognition of the weapons of the United Nations, ESCWA and the International Telecommunication Union, became an Arab model and a global success story, born in Kuwait and hence to the Therefore, this third international appreciation carries for us a double responsibility in 3 years, the first is that we are placed in the category of pioneers and the global initiators of the use of technology in the field of community awareness, and the second is the need for us to continue to keep up with this excellence in research, innovation, hard work and high professionalism.

International Telecommunication Union

In turn, the International Telecommunication Union defined the “Social Watcher” platform in the World Communication Summit report as a community service that combines the tools and expertise of the media, information and communication technology, artificial intelligence, language processing of texts and major data uses analysis, and uses it in the field of public opinion analysis on political and social issues in Kuwait, and studies the impact of those political and social issues on society.

The Federation said: “Although Social Watcher is a privately owned project, the cost of operating it and the efforts made in it are covered by the self – support of its founders, to provide its services free of charge to the public, the government agencies, the media, decision-makers and those interested in public opinion out of awareness and social responsibility. ” .

The report highlighted the challenges facing Social Watcher in Kuwait, including “the failure of decision makers to understand the importance of analyzing social media to get to know public opinion, in addition to exposing the content. provided by the platform free of charge for transfer and publication without indicating the source and intellectual property rights. ”

The International Telecommunication Union (ITU) report reviewed the reasons for Social Watcher’s worldwide leadership as a “sustainable project thanks to the continuation of research and development processes by those in charge using the latest techniques to analyze what is happening on social media, using artificial intelligence, text analysis and the ability to analyze big data, in addition to creating content A media published in the media with the aim of raising awareness, which makes it a model made for more than one user in more than one country.

World Information Summit

The World Summit on the Information Community is held annually under the umbrella of the International Telecommunication Union in cooperation with the United Nations Educational, Scientific and Cultural Organization “UNESCO”, the United Nations Development Program “UNDP” and the United Nations Conference on Trade and Development “UNCTAD”. The award aims to encourage and honor leading projects worldwide. Which has succeeded in taking advantage of information and communication technology as a tool to achieve sustainable development and to enable development in various areas including e-government, e-commerce, local e-content and e-learning.

The WSIS Prize of the Union is a worldwide recognition for projects that support and are compatible with the Action Plan of the World Summit on the Information Community known as the Geneva Plan of Action, which was approved by the United Nations in 2003 and aims to: to achieve sustainable development worldwide. The award is the only global platform for identifying and presenting global success stories that are being implemented. United Nations Economic and Social Council to exchange best practices worldwide.

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