Dubai Design .. An integrated community that redefines the tastes and needs of the world

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The first thing that draws the attention of a visitor to the Dubai Design District is that it is an “integrated community”, engaged and engaged in its creative activities, has its own style of work and life, and has its own interests , distributed by its members, each from his own angle.

In such a creative society, there is a never-ending race with the self. A race to set a precedent in establishing the special footprint, and to reach it as quickly as possible; Here it is not an advantage to be creative, as all present are creative, each in his field, rather the “neighborhood” itself, which begins with its idea, goes through its facilities, and ends with its outputs, ‘ a living embodiment of the idea of ​​”the creative neighborhood”.

It is also with its ambitions, leading to it being a world-leading destination in its field, and a creative environment that stimulates creativity, enabling the ability to build essential working relationships needed for each specialty and field. , as everyone is here, and the needs of each of the other specializations are present in the same place, and it is not necessary to leave the “neighborhood” to obtain professional services, employment relationships or even daily services that a person during his day does not require.

project

The Dubai Design District project was launched in 2013, under the direction of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, may God protect him, becoming the first destination for all fields of art, design, fashion industry and interior decoration, with the aim of attracting major international fashion houses and houses. Revitalize ideas, create a spirit of inspiration and enrich the region’s talent, as well as engage and support local, regional and global design talents.

The idea of ​​the project was based on a “modern integrated neighborhood”, self-sufficient, without being isolated from its surroundings; TECOM Investments, a member of Dubai Holding Company, therefore manages its operations from its office in the same neighborhood, and it houses many headquarters of the necessary government agencies, such as the offices of the Smart Dubai Government, the Dubai Culture and Arts Authority and others. , in addition to commercial stores. And spaces and offices for international companies operating in the sector, and facilities for hosting international events, in the field of art, fashion and design, in addition to providing all the necessary facilities and services, such as e.g. such as restaurants, cafes, salons, printing presses, medical service providers, educational institutions and others.

Presence

Dubai Design District has strengthened its presence on the map of Dubai events, of a global nature, through a wide list of periodic and non-periodic activities, such as: “Dubai Design Week”, which is the largest creative festival in the remedy is considered. East, concerned with all aspects of design, including engineering Architectural, Interior Architecture and Graphic Design. It also offers annual design events such as “Fashion Forward” and “Soul DXB”, the event dedicated to street culture, cinema, sports and music.

In fact, in less than ten years, the “neighborhood” could enrich Dubai’s cultural agenda, not only strengthen its presence in it, and it speaks to the originality and urgency of the idea it produced, the style of work it adopts, and the importance of what it achieves in its field.

This is something that, when unveiled, reveals the great driving force that is driving Dubai Design District forward. As well as its stored capacity for growth, and the level of its contribution to the creative economy sector in Dubai.

infrastructure

Of course, it is possible to talk at length about the infrastructure, in its traditional sense, which is available to “Dubai Design District”, but that will not be all about this aspect; There is also other infrastructure, unconventional, that helps and facilitates the work of the members of this creative community.

First of all, there is the splendor of the innovative architectural design, which the “neighborhood” came across. It is not just an aesthetic decoration, but rather an embodiment of the design aspects that support the region and work hard to develop local forces and to empower. to master It creates an inspiring environment that stimulates creativity And to come up with new ideas.

So, we’re talking about a place that can inspire.

Dubai Design District ignites the enthusiasm and creativity in the hearts of its visitors and workers and revives it, as it will see prints and embodiments of art and design creativity in every corner of the region, starting with the art of modern architecture that clear and distinct. in the external designs of buildings and towers, as well as courtyards, open spaces, shaded pedestrian paths and ending with designs The roads and location are perfectly connected to all parts of the city.

There is, secondly, caring for human needs, where open spaces between commercial and residential properties are decorated with trees, flowers, various designs and others, creating a space that encourages communication in an ideal creative environment, to the extent that it require. says: The “neighborhood”, in itself, is creative and offers continuous calls for exchange of ideas and encourages cooperation.

Thirdly, there are services and features that promote the development and growth of the companies located in it, by providing high speed internet and reception services in all offices and the ability to enter offices 24 hours a day, seven days a week to reach massive and intensive projects, as well as providing the necessary services for its workers at high levels of quality and speed.

Fourth, there is the modern lifestyle, which Dubai Design District proposes and provides to its workers, by relying on the many facilities that are located in it, and are part of it, or those around it, and meet its limits, or rely on its openness to the city and its endless facilities.

numbers

It’s important here what the figures say, and although the available figures come from statistics reports that are not recent enough, it says a lot.

In November 2017, a report released by the Dubai Design and Fashion Council predicted that the size of the UAE design market would reach $ 36 billion by 2019, a growth of 13% over the market size, which at the time was $ 32 billion , and attributed this growth to innovative architectural design and projects. The interior design being worked on in the area.

On the other hand, the report predicted that the design market in the Middle East and North Africa would grow by 15% to reach $ 148 billion in 2019, indicating that the interior design market is growing seven times faster than the world average.

In statistics related to Dubai Design District, we find a number that says: The district was able to achieve a growth of about 90% in the design industry in the field of architecture, interior engineering and fashion.

The figures also show the privileges acquired by companies operating as a free company in the Dubai Design District, which have 100% foreign ownership, 100% freedom to transfer capital and profits abroad, and tax exemption on personal income , include income and companies for a period. of fifty years.

On the other hand, the figures reveal that the “neighborhood” offers a total area of ​​buildings of 21.5 million square feet and accommodates more than 180,000 creative talents.

The report “Prospects for Design Education in the Middle East and North Africa” ​​launched by the Dubai Design and Fashion Council (2016) highlights the need to double the number of graduates by nine times by 2019, so that there are 30,000 will be graduating annually, to serve this sector.

This is indeed what makes the future; That is, every sector that requires the strengthening of education and the doubling of the number of graduates is a growing and growing sector, and one of the levers of development.

This is the case for the design sector, which takes it upon itself to reformulate the tastes and needs of the world.

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