Heya magazine interview with Olivia von Halle, founder of the brand Olivia von Halle

Inspired by the sign “Olivia von Halle” Olivia von Halle Her Autumn / Winter 2022 collection of the famous photographer’s photos Slim Aarons From the velvet community at the beginning of the seventies of the last century, during the summer holidays in the Italian Riviera, she launched a collection called Adventure.

This season’s new designs and prints bring sophisticated simplicity to any occasion, regardless of destination. The highlight of the season is a picture of lush nature, artfully printed and silk screen, which transports you to dreamy summer evenings on the sunny terraces of the Amalfi Coast. As for the atlas engraving, it is inspired by pictures of antique maps, and gives you the feeling of the holiday. Each piece is reminiscent of images of exploring the Italian Riviera and its luxurious atmosphere.

Go on your own adventure and shine stylishly with a collection of sophisticated summer designs and distinctive prints that adorn Olivia von Halle’s new cotton and silk blend. Luxury silk meets comfortable cotton, made from certified organic wool global organic textile standardGOTS).

The sleeping shirt features Philo The new style, in a classic style, defies tradition with its well-thought-out cut, while a dress Xena Underwear-inspired sparkle with its dress-inspired design Issa With a new summer look, it’s the perfect piece to relax at home or for a classy look.

decorate a set Lila Lazaro This season, one of the brand’s most daring designs ever, the leopard print.

Olivia von Halle is asking for adventure this season, rocking the brand’s iconic prints on top styles like pajamas. Purple Classic, nightgown and shorts set Albadress Queenie. In short, Olivia von Halle’s luxurious and comfortable outfits evoke the atmosphere of a never-ending holiday, with a collection that is an adventure in itself, a pleasure to wear on long summer evenings, whether at home or at sea.

She met Olivia von HalleTrademark Foundation Olivia von HalleAnd she had this interesting conversation with her:

  1. How did you come up with the idea of ​​establishing a sleepwear brand?

It was during a trip to Shanghai in 2008, when I married my husband, that I researched and predicted the most fashionable trends in my business, and then I had a strong feeling that wearing pajamas was a big trend. would become and that many people would want it. to wear it, so I did a lot of research on it, during which I visited retail clothing stores, and that’s where the idea came to me, and then I started wearing pajamas in many places where I go, even my friends’ weddings. I came back to London and did the same, and my friends told me things like We love your pajamas very much And then I started taking their measurements and making for them, and then I had this long list, and they said it looks like you’re going to need a factory, hurry up and do it. I then searched a lot and could not find anything available that was similar to what I wanted to do. That was 10 years ago.

2. Do you have a mentor or someone who has inspired you in your work and what is the thing that inspires you the most in your work?

There was a lot of help I got from several people along the way, Cannathalie Massenet has always been Natalie Massenet who founded the site Net-a-PorterShe’s an inspiration to me, she lives in London, and I’ve always looked up to her, I think she’s a businesswoman who always listens to her feelings, and uses her for everything she does in her job, and for my inspiration I also always look up to the wonderful women through history. Those who have inspiring stories, there are so many things around us that are inspiring, that amazing collection of natural history that someone put together during the Victorian era, the sea, there is also that show on Netflix. netflix, my octopus teacherI love him very much, and I love those cute octopuses in the show, the inspiration can come from a variety of places, it can be a rule in a book, I love history, and the past is a great inspiration to me.

3. What materials do you usually use to make your design pajamas?

She, she, she, all our products contain she. We use 100% silk, our cotton clothing range is a blend of cotton and silk, and even our cashmere is 85% silk, here we love silk very much.

4. What makes your brand unique?

I think, it’s the prints that adorn our products, it’s really unique in its kind, the pigments we use are special, the prints are hand painted in a studio in London, I think it’s an important part of what makes us different, we care a lot about prints and colors and try to make everything look beautiful It also looks good on silk, which has a wonderful touch on the skin.

5. What advice would you give to young women today?

To listen to their inner sense, and not pay attention to the skeptics.When I presented my initial idea (about what I want to do), many around me were surprised, and there were those who doubted the chances of success. has, so my advice is: If you have an idea that you believe in, make sure you really like it, to the end.

6. Do you have a message for the readers of HE magazine?

Be true to yourself and what you believe in, and everything will be alright

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