Manpower: International cooperation to implement a media plan to raise awareness of risks

12:02 p.m

Wednesday 16 November 2022

Joseph Afifi wrote:

The Ministry of Manpower has announced an “international coordination” to start implementing a media plan and to benefit from the experts of the social partners, and from the mechanisms and departments of the ministry to raise awareness of the dangers of illegal immigration increase, provided this “campaign” extends from the inside to the outside.

According to today’s statement, it came with the aim of formulating and implementing the framework of that campaign to include “vision, mission, objectives, audiences and partnerships”, the preparation of a strategy based on the analysis of the target audience , ways to achieve this, defining the rights of job seekers and current workers abroad, and providing awareness of rights and duties And by obtaining employment opportunities abroad, and by submitting complaints and reports in the event of any abuse or fraud.

The Ministry of Manpower held a coordination meeting with the “Strengthening Immigration Management through Institutional Support” project, which is implemented by the Ministry in collaboration with the National Coordinating Committee for Combating and Preventing Illegal Immigration and Human Trafficking, and the Spanish Agency for International Cooperation. and Development (AECID), which includes the implementation of a number of related activities. Relevance to the Ministry’s fields of work, combating illegal immigration of young people, developing cooperation mechanisms, and drawing up an action plan to achieve the project’s objectives implement.

The representatives of the project from the Spanish side explained the importance of the media campaign that will achieve these goals, and are working on the formulation and implementation of a campaign framework with the aim of raising awareness about how to look for work abroad and to ensure in an appropriate and ethical manner to ensure the legality of residence and work in other countries, as well as awareness of national legislation and ways to protect job seekers Work and current workers within Egypt, within the framework of an informational, positive , persuasive and influential message that reflects the positive changes resulting from alternative solutions.

At the beginning of the meeting, Amal Abdel Mawgoud, Head of the Central Department of Foreign Relations, welcomed the participants and confirmed the ministry’s readiness to cooperate with the authorities involved in Egyptian labor affairs at home and abroad, and to exchange experiences to achieve the best. practices in the field of immigration management.

Abdel-Wahhab Khader, the official spokesperson and media advisor of the ministry, pointed to the Ministry of Manpower’s diligence in the recent period to spread awareness, provide real information and be credible in implementing the directives of the Minister of Manpower, Hassan Shehata. , and emphasizes the citizen’s awareness and scientific qualification for the internal and external labor market. The Ministry’s Information Department was also eager to exchange experiences, cooperation and coordination with the “project” on a larger scale during the coming period, and the preparation of reports and data on this project, its nature and importance for young people.

The media consultant added that the ministry has many media mechanisms in all Egyptian media offices to alert and warn citizens about all suspicious actions and the risks they face of being led by fake pages or advertisements published by them, and that follows up and monitors all these rumors in real time and denies them on its official pages on social media. Several, within the framework of a plan to educate and warn and take legal measures for this, and that the Ministry has a number of mechanisms have to work inside and outside the project. , including labor offices in Arab and foreign countries, and continuous communication with all visual, audio and print media, and there is a specialized magazine attached to the Ministry It is called “The Work Magazine”, established since 1963. A new media plan has has been developed in which it highlights the most important labor issues in the local, Arab and international arena. A daily website has been designed for it in Arabic and English. It will be launched soon. This will contribute to a major role in spreading awareness of the project’s objectives. .

Rasha Abdel Baset, Director General of the General Department of International and Regional Affairs, pointed out the importance of the project “Strengthening Migration Management through Institutional Support”, pointing to the background of this cooperation by holding a series of coordination meetings to ‘ to develop a future action plan, target groups and participating parties between the working teams of the Ministry and the Coordinating Committee for Combating Non-migration Legitimacy to achieve the goals of the project, including strengthening the capacities of national authorities and the exchange of experiences to achieve best practices in the field of migration management, achieving stability, and addressing the root causes of illegal migration and displaced people in Africa, through the following determinants: Improving knowledge related to migration and data management in the field of management , with special attention to data. employability, strengthening political, legislative, institutional and regulatory frameworks in the field of migration management, and raising awareness of the risks of illegal and irregular migration and alternative opportunities.

The meeting was attended by the ministry: Amal Abdel-Mawgoud, head of the central department of foreign relations at the ministry, Abdel-Wahhab Khader, media advisor and official spokesperson of the ministry, Rasha Abdel-Basit, director general of the general department of International and Regional Affairs at the Ministry, Mohamed Abdel-Fattah, Media Coordinator at the Ministry of Manpower, and Mohamed Abdel-Rahman, member of the office. The media figure of the ministry, and Shaima Youssef, a member of the media office of the ministry, and Mustafa Salah Mustafa, a project coordinator at the External Representation Department. From the “project” side: Dr. Khaled Al-Naqadi, a member of the Technical Secretariat and director of the Capacity Building and Training Grants Unit of the National Coordinating Committee for Combating and Preventing Illegal Immigration and Human Trafficking, and Theodora Diamnopoulos, Blanca Remon, and Monica Gonzales, Project Manager at the Spanish Office of Cooperation in Cairo.

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