“LMD” inaugurates “CDD” with the ONE NINETY project, as the first specialized area for artistic creativity in Egypt

“LMD” real estate development company announced the launch of the first neighborhood for artistic creativity in Egypt, “Cairo Design District”, with investments of 12 billion pounds, in the ONE NINETY project in New Cairo.

Cairo Design District is the first specialized area for artistic design in Egypt, as it is designed to serve as a center for international creativity, similar to many specialized areas in international design, such as Dubai Design District, London, Miami and Milan, during which the elite designers and creators from all countries of the world gather to present their works and artistic innovations. .

The Cairo Design District is built on an area of ​​199,000 square meters, so this vast area combines a lively area with various artworks related to fashion design, architecture, interior design and other high-end art, so the Cairo Design District serves as a home that embraces all creative and talented people with or without experience. They are at the beginning of the road to express their artistic talents and participate in many artistic events and workshops that enrich their talent and give them the opportunity to distribute locally and globally, and LMD aims to start the first delivery in this prime region within two years.

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The Cairo Design District was designed with an innovative modern concept that offers a different image of artistic and creative centers, as the master plan for the district was developed by the international company SOM in collaboration with Portland and Pragma companies. Many international fashion houses, jewelry stores, academies, art galleries, museums, studios, theaters and cinemas, along with a large number of international restaurants serving the most famous international dishes by the best and most famous chefs from different countries of the world, entertainment venues and various events which meets the requirements of all individuals, companies and men. Businesses and retail stores for several well-known international brands, in addition to providing the Cairo Design District on the upper floors, including several areas from 100 square meters specially designed to designers and artists in various fields of art, fashion design, furniture, textiles and other works of art. These spaces are in a way that allow creators to design and implement their work in a way that provides a Biography with all the capabilities and services that help them bring their artistic works to light, in a way that meets the needs of various companies, consulting offices, artistic production houses, advertising agencies and all business owners and startups through an environment for work and creativity for the first time in Egypt in one place.

With the launch of the Cairo Design District, LMD did not overlook that this region offers for the first time a number of international hotels in Egypt, including Aloft hotels, so that this region is truly an integrated global destination that creators , artists and seekers of art and creativity from all over the world, and that it is a real destination to attract tourists for a unique vacation of its kind in the land of Egypt.

Commenting on the launch of this new area, Eng. Amr Sultan, CEO of LMD, said: “From the first moment, we tried to think of developing the ONE NINETY project to be a turning point for real estate projects in Egypt, with its creative thinking and a non-stereotypical model for integrated urban communities that offer visitors a high level that meets all their requirements to obtain the highest degrees of comfort, luxury and stability, hence our zeal to bring together NINETY ONE all aspects of modern life that the sustainability of living guarantee in every part of it, including master plans, design and services with international standards.

He added: “Cairo Design District has come to complete this typical picture of real estate projects that have truly put Egyptian real estate on the global real estate map. In addition to being an attractive area for international brands and international designers, as well as for those seeking an exceptional experience to enjoy and shop at a global level comparable to the most important and prominent international art and entertainment centers known for their luxury and exemplary provision in every part of it.

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In the implementation of the Cairo Design District, LMD was eager to collaborate with LMLT, one of the most prominent subsidiaries of LMD specializing in the development of commercial projects around the world, in order to develop and manage the Cairo Design District to maximum benefit and return on investment for all beneficiaries of this important area.

Ahmed Hanafy, CEO of LMLT, pointed out that the Cairo Design District is an area that we specifically wanted to introduce to promote and nurture local, regional and international talents, as it provides a place for creativity and design that all international brands specialized in the world of fashion, art and entertainment, in order to support designers and talents around the world. The world and help them to grow their business and create a space for them to come up with their creativity together with the most famous international brands, which gives the ONE NINETY project an added advantage and ranks it among the most important worldwide place real estate projects.

Cairo Design District is part of the ONE NINETY mixed-use project, which LMD has collaborated with many international companies in its implementation, such as Gensler, BJB and SOM, with global experience in the fields of architecture, interior design and urban planning, to create its to develop master plan, and “HILL INTERNATIONAL” to manage the whole project, and it is built on an area of ​​344,315 square meters, with a total investment of 33 billion pounds. It is the first project in Egypt to acquire the right to use an international brand in its residential sector, such as W Residences Cairo, as its first presence in Africa entirely, with a total number of units of 300. The units vary between hotel apartments, villas and penthouses, in addition to the most famous hotels, including W Cairo Hotel and the green and open spaces of Urban Park.

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